Digital marketing

Digital marketing is the promotional activity of any business and its products or services using the best of the digital mediums such as social media, websites, blogs, digital ads on search engines. but also including mobile phones, display advertising. In other words Digital Marketing are all marketing activities that use digital devices.

Digital marketing is for both online and offline, only if a marketer can come up with an excellent strategy.

Online marketing :Types of online marketing are as follow:

Search engine optimization (SEO)

Search Engine Optimization is then process of optimizing your online content, so that a search engine likes to show it as a top result for searches of a certain

 Social media marketing

  • Social Media Marketing is the use of social media platforms and websites to promote a product or service.

 Search Engine marketing (SEM)

  • SEO describes the process of getting unpaid traffic from search engines – SEM refers to the paid traffic from search engines.

Per-Click advertising

  • Similar to SEM other forms of PPC advertising also describe marketing methods where the marketer pays for each click on a link to a website. Apart from search engines, almost all social networks offer the opportunity for Pay Per Click advertising

 Content marketing

  • Content marketing is the art of using storytelling and valuable information to increase brand awareness with the goal of getting your target audience to take a profitable action.

 Email marketing

  • Email marketing is one of the best converting marketing channels. By sending regular updates to your email subscribers you can build and nurture a relationship.

Offline marketing; Various type of offline marketing are as follow:

  Radio advertising

  • Those breaks in your favorite music program where someone tells you what car to buy or what cleaner to use. Some of these spots can be rather annoying, a select few manage to be entertaining – at least when you hear them the first time.

 Television advertising

  • A television advertisement is a span of televisionprogramming produced and paid for by an organization, which conveys a message, typically to market a product or service.

 Mobile Phone advertising

  • Mobile advertising is a form of advertising via mobile(wireless) phones or other mobile devices. It is a subset of mobile marketing.

 Online marketing in trend now because it’s easy to measure your advertisement and its cost effective than traditional marketing and it consume less time to reach the whole world.

For free info about digital marketing, contact me at 03463820890 or email me at sidk7830@gmail.com

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